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Author: Gini Dietrich

How Comms Pros Can Counter Misinformation

How AI In PR Is Revolutionizing How You Work

How to Use NotebookLM In Your Communications Planning

A Game-Changing Approach to SME-Driven Content Creation

Evolving the PESO Model© With Academia and Research

How Growth Hacks Drive Quick Wins and Brand Visibility

The Future of Search: A Content Knowledge Graph and AI

The Importance of Teaching (and Learning) Negotiation Skills

When Your Client Wants to Replace You with Generative AI

How to Use Anti-Fragile Tactics to Predict the Future

The Struggles We All Have With the PESO Model©

Charge What You’re Worth: 9 Steps to Create Solutions-Based Pricing

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